Think of ecommerce platforms for new sellers as digital storefronts. Set up shop on the virtual equivalent of Rodeo Drive, and you’ll have buyers lining up like it’s Black Friday. End up in a ghost town of a site? Well, you might as well be selling sand in the Sahara.
Here’s a jaw-dropper: global retail ecommerce sales are forecasted to hit a staggering $4.3 trillion by 2025. That’s 21% of all retail sales happening online. The digital gold rush is real, but if you think just uploading a few product pics and praying that the algorithm will do the trick, think again.
Success in this fast-paced digital market doesn’t come easily. You need a game plan. A killer one. And it all starts with choosing the right platform.
Let’s cut through the noise and dive headfirst into the platform one by one, to every ecommerce platform for new sellers to conquer to win big in 2025.
1. Shopify
If online selling had a throne, Shopify would be sitting on it, wearing a crown made of gold-plated code. It can be easily said to be the best ecommerec platform for new sellers. This platform is not just a place to sell, it’s where empires are built. From side hustlers to full-blown retail tycoons, Shopify helps you go from selling candles in your bedroom to running a global brand with retail stores anywhere in the world.
Why you’ll love it:
- A single dashboard to run your entire business
- Sell on your website, social media, Amazon, you name it
- Perfect for dropshipping, DTC, and everything in between
- AI tools to build your store and write copy like a pro
Pricing:
- 3-day free trial (no credit card needed)
- First 3 months for just $1/month
- Then starting at $29/month (billed annually)
Cool Stuff:
- 100+ mobile-friendly, no-code themes
- Plug-and-play integrations with over 8,000 apps
- Shopify Payments = no third-party payment headaches
- Built-in tools like abandoned cart recovery and Shop Pay—the Usain Bolt of checkouts
If you want your store to look like a million bucks and sell like it too, Shopify’s where your journey begins.
2. Amazon
Amazon isn’t a marketplace, it’s an ecosystem. A wild, roaring, billion-dollar jungle where 310 million customers roam. If you can play your cards right, Amazon can turn your product into a best-seller overnight. But this isn’t amateur hour, you’ll need strategy, grit, and some PPC magic.
Amazon Ecommerce Platform Features:
- Largest share of global ecommerce sales (almost 50%)
- Trillion-dollar valuation since 2018
- International exposure is like nowhere else
Moves to Get Noticed:
- Use high-quality product images and keyword-rich listings
- Launch with Sponsored Products & Sponsored Brands ads
- Consider working with a PPC agency to get ROI from Day 1
Fees:
- Referral fee: 8-15%
- Closing fees + FBA storage/shipping fees (if applicable)
Get Started:
- Create a Seller Central account
- Pick your selling plan (individual vs. professional)
- List your products
- Verify your details
Website Traffic in 2025: 785 M+ visits/month
With this much competition, you’ll need more than a great product—you need to play smart, or you’ll get buried under a million listings.
3. Big Cartel
Not into running a retail empire? No problem. Big Cartel is like the Etsy of minimalists which is made for creators who just want to sell cool stuff without a tech headache.
Why It Rocks:
- Built for independent artists, musicians, and DIY sellers
- Simple interface that doesn’t require a PhD in coding
- Free plan lets you list up to 5 products, no strings attached
Pricing:
- Free for 5 products
- Paid plans start at $12/month (annual billing)
Features You Get:
- Mobile-friendly themes (17 and counting)
- Auto-calculated sales tax (US only)
- Streamlined checkout experience
Big Cartel is your no-fuss entry into ecommerce. Perfect for testing the waters before diving in deep.
4. Walmart Marketplace
While everyone’s busy chasing Amazon, Walmart is quietly building its ecommerce empire. And with 37 million customers per day globally, this is no underdog story. Get your products listed here, and you’re pitching to a massive, loyal audience that already trusts the brand.
What Makes It a Big Deal:
- Trusted by millions across 27+ countries
- Huge savings for new sellers (up to $75K in benefits!)
- Access to Walmart Connect for ads and boosted visibility
Fees:
- Referral fee: 5%–20% depending on category
- No subscription fees
Join the Club:
- Apply to become a Marketplace seller
- Complete your registration
- Integrate your product catalog
- Provide business details & agree to terms
Website Traffic in 2025: 160 M+ visits/month
Walmart might not be as flashy as Amazon, but it’s got reach, and fewer competitors fighting for visibility.
5. eBay
Whether you’re flipping sneakers, selling vintage toys, or offloading last season’s gadgets, eBay is where things get interesting. This is the platform where rare meets real, and bidding wars can send your sale price through the roof.
Why It’s Still Relevant:
- Over 1.7 billion listings
- C2C and B2C friendly
- Strong presence in over 180 countries
- Global Shipping Program is a huge bonus for US sellers
Fees You’ll Pay:
- Insertion fee per listing
- Final value fee (~13.6%)
- Payment processing: 2.5% + $0.25
- Extras for high-value items
Quick Setup:
- Create your eBay seller account
- Set up payment via PayPal or eBay Payments
- List your items (auction or fixed price)
Website Traffic in 2025: 120 M+ visits/month
Use the auction format to get buyers emotionally invested.
6. TrueGether
Not every success story starts with a billion-dollar IPO. Some begin with a smart, seller-first platform, and that’s TrueGether.
Touted as the “free alternative to eBay,” TrueGether mixes affordability with efficiency, especially for U.S.-based sellers looking for lower fees and hassle-free listing.
Why It’s Worth Checking Out:
- Zero commission fees.
- Integrated with Google Shopping for wider visibility.
- Seamless bulk listing import from eBay (save time and energy).
While TrueGether may not have the traffic of Amazon or Walmart, it has one major edge: low competition, which means your product gets noticed more easily. For these reasons, we can call it the best ecommerce platform for beginners.
Pros:
No listing or final value fees
Integrated with PayPal for safe payments
Ideal for small businesses and side hustlers
Who Should Use It?
Side hustlers, casual resellers, and small businesses who are tired of hefty fees and looking for a leaner, friendlier marketplace.
Final Word:
Choosing the best ecommerce platform for new sellers is no casual decision, it’s your virtual real estate. And in 2025’s digital Wild West, you don’t want to be stuck selling lemonade in the desert. Whether you’re a creator, a reseller, or building a brand empire, there’s a platform tailored just for you.
So, suit up. Do your research. Set your goals. And step into the ecommerce battlefield ready to conquer.
Because if you’re not selling online in 2025… are you even selling at all?
Also Read: Why Zero Fee Marketplaces Are the Future of Online Selling?